I’m a creative and brand marketing leader with a focus on design and visual/verbal storytelling to drive business (demand gen), culture (company and consumer) and brand clarity.

By clarity, I mean a differentiated position customers can distinctly experience across a cohesive brand visual identity: events, content marketing and advertising, digital web/mobile experience, sales and field enablement, etc..

I believe we live for experiences, and that stories (and storytelling) make the world go ‘round as well as drive a company’s success. I think brands can be a canvas that delivers delightful end-to-end experiences through excellent design, authentic marketing and thoughtfully crafted brand interactions that engage and treat customers well.

I’ve had the opportunity to work with some of the most influential consumer-focused design agencies and now apply that human tone and customer-centric clarity to in-house marketing creative teams.

F O C U S

• Brand Visual Identity Systems (multiple brand touch-point design systems)

• Creative Direction for designers, photographers, illustrators and creative agencies

• Brand Guides

• Brand Strategy and Marketing

• Brand Identity (logos)

• Packaging

• Web/Interactive Design

• Web Design/Performance Testing and Optimization

• Keynotes

• Internal Comms

• App Design

• Web Architecture

• Web SEO

• Web Analytics

• Web Design/Performance Testing and Optimization

• Art Pack (superficial environment design).

R E C O G N I T I O N

Graduated in 1st place: Awarded Hallmark Prize for Excellence in Graphic Design as awarded by industry professionals. Graduating class at Academy of Art University.

• Awarded as part of a team: The Grand Prix at Cannes for Coca-Cola Visual Identity System. Agency: Turner Duckworth.

• Featured in: Communication Arts, HOW, CMYK magazine and more...

S E L E C T  B R A N D S

• Microsoft: Sr Marketing, Brand Strategy at Microsoft Dynamics: Content Marketing, Connected Campaigns and Communications.

• Hearsay Social: lead marketing designer for brand visual identity, ads, web, AB test and more.

• Coca-Cola: brand visual identity and packaging design.

• The Sopranos: ad campaign.

• Kensington: brand visual identity and packaging design.

• Ben & Jerry's: store design art pack.

• Motorola

• Torani

• Shaklee

• KMS

S E L E C T  A G E N C I E S

• Turner Duckworth

• CB'a Brand Engine

• Sagmeister Inc.

• Fuseproject

• Creed Strategic Imaging

• Tesser